Zigaflow vs commonsku: the same workflow, priced in pounds
commonsku is a genuinely good promotional products platform and the closest thing to a like-for-like competitor we have - it is also USD-only with two and three user minimums, no UK entity and no UK supplier feeds, which is most of the argument.
Built for North America
On capability this is the closest comparison on the site, and we are not going to pretend commonsku is a weak product. The differences that matter to a UK distributor are pricing, supplier data and what happens when the job is not only merchandise. Every row below was checked against the vendor's own product and pricing pages on 10 September 2026. A cross means the capability is not described anywhere on those pages, not that we tested the product and it was missing. Prices are the ones published that day and several are promotional, so check them before you decide.
USD pricing with user minimums
On 10 September 2026 commonsku.com/pricing showed Essentials at $129 per user per month with a two-user minimum and Advanced at $159 with a three-user minimum, with online shop transaction fees on a sliding scale from 2.5% of the first $25,000 of lifetime sales down to 1% above $100,000. Five Essentials users is $645 a month before shop fees, in dollars, with the exchange rate as your problem.
No UK supplier feeds
commonsku's supplier network is built around PromoStandards and the North American supplier base. Zigaflow ships live product, price and stock feeds from Midocean, LALTEX, PF Concept and other UK suppliers, which is what makes a ten-minute quote possible here.
Promo only, and plenty of distributors are not
If you also fit out, install, print or make things, you need a works order, an eForm on a phone for a site sign-off, and a contract. commonsku is a promotional products platform by design and does not describe those.
Zigaflow vs commonsku
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| Feature | Zigaflow | commonsku |
|---|---|---|
| Branded quote with line-level pricing | Yes | Yes |
| Sales order or job created from the accepted quote | Yes | Yes |
| Purchase order raised from that job | Yes | Yes |
| Supplier cost held on the quote line | Yes | Yes |
| Margin shown per line, live | Yes | Yes |
| Works order for the making or decorating step | YesGo and above | NoProduction tracking, not a works order |
| Delivery note and dispatch record | Yes | Order and production tracking |
| Sales invoice | Yes | Yes |
| Native two-way sync with Xero or QuickBooks | Yes | Yes |
| Approval before a discounted quote goes out | Yes | NoNot described on commonsku.com |
| Branded customer store or ordering portal | YesCompany Store add-on, £199/mo | Yes |
| Price for five users, as published on 10 September 2026 | £436/mo - Go at £199 with 2 users, plus 3 at £79 | $645/mo - Essentials at $129/user, minimum 2 users, plus shop fees |
What a UK distributor gets from a UK system
Pounds, VAT and UK suppliers
GBP pricing with no minimum user count, UK VAT handling, BPMA membership, and live feeds from the suppliers you actually buy from. Zigaflow Essentials starts at £79 a month with one user.
Wider than merchandise
Works orders, eForms on a phone for site sign-offs, contracts and delivery notes are in the same system, for the distributor who also fits out, installs or decorates.
Where commonsku is genuinely better
commonsku is deeper in promo-specific supplier collaboration - PromoStandards throughout, supplier-side ePO endpoints and a connected supplier community - and its content and events program is the best in the industry. If you are a US distributor, buy commonsku.